Did you know that 70% of Internet users never scroll beyond the first page of search results? That means that if your website doesn't appear on the first page of a search result then most people who are looking for your nature of Business with releavant Keywords will never find out your website.
SEO (search engine optimization) is no longer an option but necessity, in fact it's possibly the most important thing that you will spend marketing in this deusde.
❖ HOW S.E.O CAN HELP YOUR BUSINESS GROW:
1.Cost Effective Way to Promote:. A good website is a wise investment, but only if you are going to promote it. SEO is one of the most cost Effective Ways to Advertise your business which in return will Increase Traffic in your website, Make Your Business more Popular and at the end of the day Grow your Profit.
2. SEO Turns The Spotlight On Your Website: Having a website is pretty pointless if you are not driving traffic to it. If people can't see what you are selling, they quite simply can't buy it or even inquire about it. Your website is like virtual shop open 7 days a week, all year long, and never Calls in for maintenance or repair work. It does whatever it is told to do, and pulls in sales, leads and tackles thousands of prospects at once, & only limited by what you ask of it. Search engine optimization lavishes attention on your website generating the highest number of visits by Listing it on top most pages of all search engines.
3. SEO Impacts The Sales/Buying Cycle: SEO will increase your sales without proportionately increasing your marketing costs, thereby growing profits exponentially and over time. Further SEO gives you better ROI than most other comparable forms of online marketing because its very much economical & performs constantly for a long period of time. In these tough financial times due o COVID-19 People always research For good deals & became very much price conscious while shopping online. So It's very importan that you reduce your overall marketing and production cost but still reach to the maximum targetted consumers about being where your customers are, & directing them towards solutions you offer them.
4. SEO Is A Long-Term Strategy: SEO can deliver quick results for certain business but more over It's a long term marketing
strategy which helps your Business grow in longer run. While PPC and other advertising methods are quick at driving Web traffic, they are also very expensive.
According to the Tamar 2008 Search Attitude report, 91% of the people said they preferred natural search results while looking to buy a product or service
online. SEO can be long lasting & you can stay on the front page of search results for years, without spending money in the future. Even after you stop your
SEO work, your website can still rank high on your chosen keywords.
5. Competes With The Big Boys: Even if you are running a business from a spare bedroom in a rented property, the advances in the internet mean that you can take away customers from massive brands and take them as your own. It's just a case of getting in front of your target market. If you have high ambitions, SEO could be the tool you need to reach them.
6. Manage Your Online Reputation: Whether or not you are aware of it, conversations are probably already happening online about your business. When you launch an SEO campaign, you are ensuring that people find your official information when they search for you, and don't just get lost in a sea of reviews.
7. Reach New Markets: You might be operating from Ontario, but there is no reason why you can't sell to people in Alberta or British Columbia or any part of Canada. You just need to reach to them with listing your business on the first page of google then everything becomes a valid possibility.
8. Gives you an edge over your Competitors: If your competitors are not already using SEO as part of their marketing mix, you can safely assume that they soon will be. And when they do, they will be taking customers from directly under your nose. Make sure that you get in there first and get the top search engine results for yourself. When you start an SEO campaign, you will have access to all kinds of wonderful data that can really drive your business forward. You will find out what your customers are searching for online, and this could be the inspiration for new product lines. This sort of data is invaluable to your business, and could give you the competitive edge you need.
9. Results Are Permanent: When you use a traditional form of advertising such as space in newspapers, the results will only last for a short period of time. But when you use SEO, you will continue to appear in the search results for long after you have finished your campaign. Of course, it is wise to make your campaigns an ongoing commitment if you want to keep seeing the best results possible, but you won't lose your rankings overnight if you don't.
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